000 00734nam a2200217Ii 4500
003 JO-AjNU
008 230606s9999||||xx |||||||||||||| ||und||
020 _a0-07-061143-2
040 _aJO-AjNU
_beng
_erda
_cJO-AjNU
041 _aeng
050 1 4 _aHF5415.13.M3586.2006
100 3 _aWalker,Orville C/John W.Mullins/Harper W.Boyd/Jean-Claude Larreche,
_eauthor
_91499
245 0 0 _aMarketing Strategy:A Decision - Focused Approach
250 _a5th ed
264 3 1 _aNEW DELHI: Tata McGraw-Hill Publishing Company Limited,2006
300 _a346p
_bIncludes indexes 337-346 p
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
650 4 _a Marketing-Management
_91500
999 _aE789
_c789
_d789