000 00630nam a2200217Ii 4500
003 JO-AjNU
008 230606s9999||||xx |||||||||||||| ||und||
020 _a292-09262-9/ 978-1-292-09262-1
040 _aJO-AjNU
_beng
_erda
_cJO-AjNU
041 _aeng
050 1 4 _aHF5415013.M35232 2016
100 3 _aKotler, Philip , Kevin Lane Keller ,
_eauthor
_95897
245 0 0 _aMarketing Management
250 _a15 ed
264 3 1 _aNewYork: Pearson, 2016
300 _a713p
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
650 4 _aMarketing Management
_95898
999 _aE3060
_c3057
_d3057