Creating Powerful Brands: in Consumer,Service and Industrial Markets (Record no. 782)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00702nam a2200217Ii 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | JO-AjNU |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230606s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-7506-5980-7 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | JO-AjNU |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | JO-AjNU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69.B7 D45 2006 |
| 100 3# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chernatony,Leslie de/Malcolm McDonald, |
| Relator term | author |
| 9 (RLIN) | 1485 |
| 245 00 - TITLE STATEMENT | |
| Title | Creating Powerful Brands: in Consumer,Service and Industrial Markets |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 ed |
| 264 31 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann,2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 467p |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products--Planning |
| 9 (RLIN) | 1486 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | مكتبة جامعة عجلون الوطنية | مكتبة جامعة عجلون الوطنية | المجموعات العامة | 06/06/2023 | HD69.B7 D45 2006 | E782 | 06/06/2023 | 06/06/2023 | Books |